Gray Matters Advertising has a team of experienced people that are capable of creating, writing and producing high volume, press, electronic, print and promotional work. We pride ourselves on being a "strategic ideas" agency.
A strong marketing oriented, account service team with many years local, national and international experience, handling a broad spectrum of multi-national accounts in diverse markets - recruitment, procedural, creative and campaign advertising.
The in-house ability to conceive, write, visualise, design, direct and produce campaigns for all media, from TV and radio commercials, to press and magazine advertisements, to outdoor posters and signage, to e-commerce and marketing.
A breadth of experience in the creation of corporate identities, new product launches and new brand names.
A knowledgeable media department with the latest resources available for every medium - press, television, radio and internet.
A creative studio, equipped with talented designers and directors - who work quickly and accurately.
Effective advertising stems from the right marketing, positioning and the right account direction between client and agency. Good account direction comes from experience in a wide range of markets, products, services and clients. Gray Matters Advertising's team have this experience and can carry out production/creative works as is required at any time. Naturally, briefings would be obtained and quotes given before any creative work would commence.