
AI Search Is Changing How Customers Find Businesses. Will They Find Yours?
Sarah Fitzpatrick 8 min read






















WHAT WE DO
9 services, 1 team. Brand, Media, Recruitment and PR planned by the same people, so the story does not change every time the brief does.
Start your projectPick a piece. See how it fits.
OUR PROCESS
Every project follows the same six steps, whether it's a campaign or a full brand relaunch: no shortcuts and nothing left out. The steps don't change. What changes is the outcome: sharper insight, sharper execution, and results you can actually measure.
01
Audience Insight
We start by understanding who you're trying to reach: their behaviours, motivations, and where they actually spend their attention. Every decision that follows is built on this insight, not assumption.
02
Strategy
With a clear picture of your audience, the plan comes next: the goals, positioning and channel mix that will get you there, aligned to your commercial objectives.
03
Campaign Design
The creative concept, messaging and visual direction take shape here, tested against every format it needs to work in: a six-second video ad, a print spread, a social tile, so the same idea holds together no matter where someone sees it.
04
Media Planning
We select and negotiate the right mix of traditional and digital channels, from TV and print to search and social, and plan how, when and where your budget is spent for maximum reach and value.
05
Delivery
Suppliers, bookings and creative all get coordinated so the campaign goes live on time and on brief, across every platform it needs to be on.
06
Reporting and Optimisation
Performance gets tracked in real time, with targeting, creative and spend adjusted as the data comes in, then reported back with clear recommendations for what comes next.
01
Audience Insight
We start by understanding who you're trying to reach: their behaviours, motivations, and where they actually spend their attention. Every decision that follows is built on this insight, not assumption.
02
Strategy
With a clear picture of your audience, the plan comes next: the goals, positioning and channel mix that will get you there, aligned to your commercial objectives.
03
Campaign Design
The creative concept, messaging and visual direction take shape here, tested against every format it needs to work in: a six-second video ad, a print spread, a social tile, so the same idea holds together no matter where someone sees it.
04
Media Planning
We select and negotiate the right mix of traditional and digital channels, from TV and print to search and social, and plan how, when and where your budget is spent for maximum reach and value.
05
Delivery
Suppliers, bookings and creative all get coordinated so the campaign goes live on time and on brief, across every platform it needs to be on.
06
Reporting and Optimisation
Performance gets tracked in real time, with targeting, creative and spend adjusted as the data comes in, then reported back with clear recommendations for what comes next.
Read about new and proven marketing techniques from some of the best in the business. Guests blog submissions are more than welcome
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Sarah Fitzpatrick 8 min read

Sarah Fitzpatrick 8 min read

Sarah Fitzpatrick 8 min read

Sarah Fitzpatrick 8 min read

Sarah Fitzpatrick 8 min read

Sarah Fitzpatrick 8 min read









